Bud Light slips down to third best-selling beer in U.S. after Mulvaney controversy

Bud Light faced a boycott after putting transgender activist Dylan Mulvaney in an advertisement

Published: July 18, 2024 2:58pm

Updated: July 18, 2024 3:01pm

Bud Light has slipped down to third best selling beer in United States, according to a Bump Williams consulting firm analysis of the latest data from NielsenIQ.

Bud Light faced a boycott after the company patterned with transgender activist Dylan Mulvaney for a social media promotional last year.

According to the data ending July 6, Modelo accounted for 9.3% of beer sales in U.S. stores followed by Michelob Ultra at 7.1%, and Bud Light with 7.0%.

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